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Using Analytics to Extract Value from the Library’s Data

NISO Two-Part Webinar, September 12 and 19, 2018, 1:00 pm – 2:30 pm (Eastern, US & Canada)

The initial segment of this two part program is entitled Analytics Behind the Scenes.

Wednesday, September 12, 2018, 1:00pm – 2:30pm (Eastern Daylight)

Confirmed Speakers:

• Suzanna Conrad, Associate Dean for Digital Technologies & Resource Management, University Library, California State University, Sacramento
• Steven Braun, Data Analytics and Visualization Specialist, Northeastern University Libraries
• Corey Harper, Data Scientist / Sr. Tech. Researcher, Elsevier Labs

Here’s what these speakers will be addressing:

Separating the Wheat from the Chaff; Developing a Scalable Strategy for Gathering and Reporting Analytics

Effective data analysis can support much decision-making in the library; however, it can be challenging to ensure that you’ve captured all the data you need. At the same time, it is possible to collect too much data that ultimately can overwhelm those tasked with analysis. This presentation will discuss how to create a strategy for gathering and reporting analytics in three parts: framing the questions that are important to answer, auditing all potential points where data is collected, and evaluating which data should ultimately be considered for analysis and visualization.

Analytics Beyond Usage Numbers: Applying analytics to metadata, content, and research

Data analysis in libraries is often focused on the usage of collections and services. The community has been putting increased effort into using data warehouses and visualization tools to track gate counts, circulation statistics, and budgets. These same data science and data visualization techniques are applicable to our metadata, content, and research information as well. This presentation will discuss metadata analytics with a focus on the shape, quality, and effectiveness of digital collections metadata. Additionally, drawing on the experience of doing technology research in a large scale information analytics business, the presentation will address applying these techniques to content itself, from bibliometrics, citation analysis, and citing sentences to natural language processing, knowledge extraction, knowledge graph engineering, and more.

Stewarding Analytics through Data Visualization in Library Settings

Regardless of one’s role or title, it seems that data are an increasingly common talking point for libraries everywhere. Whether connecting users to data available for consumption through subscription resources or analyzing in-house data about their own services, activities, and materials, libraries often encounter an important challenge: given how much data pass through the hands of library staff on a daily basis, how does one know what to do with them? Data visualization represents one such response to this question, but it must be employed appropriately and rigorously. In this webinar, attendees will obtain a basic understanding of data visualization and its role in library settings. How can libraries function as stewards of data, for users and internal administration alike? What is data visualization, and how can it help us in that stewardship? This presentation will address these questions, showing some examples of their use and suggesting resources for further learning.

On Wednesday, Sept 19, the second half of the event will address:

Actionable Data Analysis

Wednesday, September 19, 2018, 1:00pm – 2:30pm (Eastern Daylight)

We have the data and the report. Looking beyond the simple statistical report (how many individuals attended a program or searched a database), what might be best practices in using that data in support of long-term planning and decision-making? What types of trends do libraries believe they might be seeing? Wrestling with library data should yield significant insights about the institution’s needs. Libraries and those who serve them will benefit from understanding how data is being wrangled, mixed, and interpreted.

Confirmed Speakers:

• Emily Guhde, Director of Library Assessment, Georgetown University Library;
• Rachel Lewellen, Head of Assessment and Program Management, Harvard Library;
• Dr. Frankie Wilson, Head of Assessment, Bodleian Libraries, University of Oxford

About Registration:

Paying by credit card? Register for both program segments, using this form.

Purchase of a single registration entitles you to gather an unlimited number of staff from your organization/institution in a conference room setting to view the event on the day of the live broadcast. It also includes access to an archived recording of the event to allow those with conflicting obligations to still benefit from the day’s content.

(Important Note: NISO Library Standards Alliance (LSA) members automatically receive access to both sessions of this two-part event. Please take the time to verify your institutional membership status before paying unnecessarily.) Non-members of NISO may register for one session or for both at a packaged rate. Access to an archived recording of the event is always included in your registration fee, regardless of membership status.

Got questions? Get in touch:

NISO
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Baltimore, MD 21211-1948
Phone: +1.301.654.2512
Email: [email protected]