{"id":554,"date":"2021-04-12T18:32:10","date_gmt":"2021-04-12T22:32:10","guid":{"rendered":"http:\/\/slis.simmons.edu\/blogs\/lis476\/?p=554"},"modified":"2021-04-12T18:32:10","modified_gmt":"2021-04-12T22:32:10","slug":"creating-collection-connections-at-tulane-university-libraries","status":"publish","type":"post","link":"https:\/\/slis.simmons.edu\/blogs\/lis476\/?p=554","title":{"rendered":"Creating \u201cCollection Connections\u201d at Tulane University Libraries"},"content":{"rendered":"<p><em>by Martha Ball<\/em><\/p>\n<p>As you watch the \u201cCollection Connection\u201d video for the Ralston Crawford Collection of Jazz Photography archival photos flash while you hear the opening notes of \u201cMain Stem\u201d by U.S. Army Blues. Curator Melissa Weber shares that through these images Ralston Crawford captured \u201cjoy, grief, rituals, cheating, dancing, selling, boredom, drunkenness, religion, lust, sickness, hard work, friendship, and so many other things.\u201d Tulane University Special Collections (TUSC) and Digital Scholarship and Initiatives (DSI) hope that their collaboration on these videos inspires viewers to discover even more emotions and topics by accessing the collections online.<\/p>\n<figure id=\"attachment_555\" aria-describedby=\"caption-attachment-555\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-555\" src=\"http:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture1-300x146.png\" alt=\"\" width=\"300\" height=\"146\" srcset=\"https:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture1-300x146.png 300w, https:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture1.png 624w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-555\" class=\"wp-caption-text\">Tulane University Libraries. (2020, May 29). Ralston Crawford Collection of Jazz Photography \u2013 COLLECTION CONNECTION Ep. 1 [Video]. https:\/\/youtu.be\/4s8vEo9idrQ<\/figcaption><\/figure>\n<p>The \u201cCollection Connection\u201d video series consists of \u201cvisual introductions\u201d to collections within TUSC. Each video is under three minutes and includes narration by a curator or another TUSC staff member, images and music from the collection, and a call to action for the viewer in the form of a link to the digital collection and an invitation to donate any related records. TUSC and DSI began making these videos in May 2020 as promotion for digital engagement during the pandemic that kept both experienced and new archival users at home. The eight videos are representative of the scope of TUSC\u2019s holdings, spanning from the Gutenberg Bible Leaf to the Louisiana Political Ephemera Collection, from a Sanborn Fire Insurance map to a Carnival costume design from 1892.<\/p>\n<p>In an article for <em>ArchivesAware! <\/em>Alan Velasquez, Unit Coordinator for DSI at Tulane University Libraries, shared that the team hopes the videos will serve as outreach to both researchers and donors, offering an initial spark of interest that will ideally lead to further discovery. This intention is clear in the videos, as each video introduces its respective collection through a survey of many images and themes, or a focus on one particularly representative image, such as the Carnival costume design. The format lends the series both variety and versatility, as Velasquez shared that the videos are utilized as timely content for the library\u2019s social media accounts, relating the collections to the present Carnival or election season.<\/p>\n<figure id=\"attachment_556\" aria-describedby=\"caption-attachment-556\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-556\" src=\"http:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture2-300x149.png\" alt=\"\" width=\"300\" height=\"149\" srcset=\"https:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture2-300x149.png 300w, https:\/\/slis.simmons.edu\/blogs\/lis476\/files\/2021\/04\/Picture2.png 624w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-556\" class=\"wp-caption-text\">Tulane University Libraries. (2020, June 11). Carnival Collection \u2013 COLLECTION CONNECTION Ep. 2 [Video]. https:\/\/youtu.be\/FChOeTTFYA8<\/figcaption><\/figure>The \u201cCollection Connection\u201d series is therefore content that can be used to reach users and donors at a variety of points in their discovery process, from happening upon the video while scrolling through Instagram to selecting a video that matches their interest from the library YouTube page. These videos exemplify TUSC\u2019s vision to \u201ccreate pathways to evolve understandings of the past and present\u201d by serving as an access point for further engagement. This approach follows the idea of an archivist as a \u201cfacilitator\u201d through outreach, encouraging open use rather than serving as a formal gatekeeper to access, dictating how the user might utilize the collection.<\/p>\n<p>Video outreach projects require staff time, technology skills, and a commitment to social media as outreach, which all necessitate institutional support. It is clear that this project matches the stated mission and values of TUSC, serving as a specific product of these larger goals. TUSC states that its mission is to \u201cfacilitate the broadest possible access,\u201d specifically investing in technology in order to encourage use. The 8 episodes have received a cumulative 2,000 views, which does not include an average of 120 views per video shared across social media. This demonstrates reach, especially when it is considered that the Howard Tilton Memorial Library Instagram account has 529 followers as of writing. This metric conveys the importance of making the videos under three minutes, as they are able to function effectively within social media platforms.<\/p>\n<p>The success of this project demonstrates both the effects of institutional investment in a \u201cseries\u201d project, where there are now multiple videos offering multiple access points rather than a one-off production. It is also clear that cross-departmental collaboration has proved beneficial, generating content that can be shared across the library and TUSC social media accounts. Hopefully more exciting projects will come out of this work, inviting new user groups to explore the collections.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><u>Further Reading<\/u><\/strong><\/p>\n<p>Tulane University Libraries (2020, December 7). <em>Collection Connection Series<\/em> [YouTube Channel]. YouTube. Retrieved February 26, 2021, from <a href=\"https:\/\/www.youtube.com\/watch?v=uul58kLPzG4&amp;list=PL8gr_eRwPxu3gV1ArsS-YkzEuzdNhQW8l\">https:\/\/www.youtube.com\/watch?v=uul58kLPzG4&amp;list=PL8gr_eRwPxu3gV1ArsS-YkzEuzdNhQW8l<\/a><\/p>\n<p>Velasquez, A. (2021, February 17). <em>Using Short Videos for Archival Outreach. <\/em>ArchivesAware!.<a href=\"https:\/\/archivesaware.archivists.org\/2021\/02\/17\/using-short-videos-for-archival-outreach\/\">https:\/\/archivesaware.archivists.org\/2021\/02\/17\/using-short-videos-for-archival-outreach\/<\/a><\/p>\n<p><em>Vision, Mission, &amp; Values. <\/em>Tulane University Libraries. <u>https:\/\/library.tulane.edu\/places\/vision-mission-values<\/u><\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Martha Ball As you watch the \u201cCollection Connection\u201d video for the Ralston Crawford Collection of Jazz Photography archival photos flash while you hear the opening notes of \u201cMain Stem\u201d by U.S. Army Blues. Curator Melissa Weber shares that through these images Ralston Crawford captured \u201cjoy, grief, rituals, cheating, dancing, selling, boredom, drunkenness, religion, lust, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/slis.simmons.edu\/blogs\/lis476\/?p=554\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Creating \u201cCollection Connections\u201d at Tulane University Libraries&#8221;<\/span><\/a><\/p>\n","protected":false},"author":433,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-554","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/posts\/554","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/users\/433"}],"replies":[{"embeddable":true,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=554"}],"version-history":[{"count":1,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/posts\/554\/revisions"}],"predecessor-version":[{"id":558,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=\/wp\/v2\/posts\/554\/revisions\/558"}],"wp:attachment":[{"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/slis.simmons.edu\/blogs\/lis476\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}